Techduce Africa is a Software Development Leading Company in Africa. The organisation focuses on business suites tools, information technology and internet marketing.
We are recruiting suitable candidates to fill the position below:
Job Title: Influencer Marketing Specialist
Location: Lagos
Employment type: Full time
Description
- Influencer marketing specialists play a vital role in managing influencer partnerships and collaborations.
- They help digital marketing professionals to leverage the reach and influence of social media influencers to promote their brand and products.
Responsibilities
- Identifying and vetting potential influencers based on their audience demographics, engagement rates, and relevance to the brand.
- Developing and executing influencer marketing strategies and campaigns that align with the brand’s goals and objectives.
- Negotiating and managing contracts, fees, and deliverables with influencers.
- Coordinating and managing influencer collaborations, content creation, and publishing schedules.
- Measuring and analyzing the effectiveness of influencer campaigns through metrics such as reach, engagement, and sales.
- Maintaining relationships with influencers to ensure ongoing partnerships and collaborations.By effectively managing influencer partnerships and collaborations, influencer marketing specialists help digital marketing professionals to reach a wider audience and build brand awareness, credibility, and trust among the influencer’s followers. They also help to generate user-generated content and provide valuable social proof that can influence purchase decisions.
Qualifications
- Bachelor’s Degree in Marketing, Communication, or a related field.
- Knowledge of social media platforms and experience with influencer marketing campaigns.
- Strong communication and relationship-building skills, with the ability to effectively communicate with influencers and brands.
- Understanding of influencer marketing trends, best practices, and regulatory guidelines.
- Ability to develop and execute influencer marketing strategies that align with brand goals.
- Familiarity with social media monitoring and measurement tools to track and analyze campaign results.
- Creative thinking and the ability to identify and develop unique content ideas that resonate with target audiences.
- Experience working with cross-functional teams, such as creative, PR, or social media teams.
- Attention to detail and ability to manage multiple campaigns simultaneously.
- Experience with negotiating contracts and managing budgets for influencer campaigns.
Application Closing Date
Not Specified.
Method of Application
Interested and qualified candidates should:
Click here to apply online
